We are fans of Mozart and Beethoven, as well 'South Park' and Borat. We believe that we can attract many people who eschew the serious ambiance of concert halls and don't go to classical music concerts because of such reasons. However, there is a 'serious humor' on the stage: funny and ridiculous. That is important!

The quote, "We are fans of Mozart and Beethoven, as well 'South Park' and Borat. We believe that we can attract many people who eschew the serious ambiance of concert halls and don't go to classical music concerts because of such reasons. However, there is a 'serious humor' on the stage: funny and ridiculous. That is important!" comes from Aleksey Igudesman, a violinist and composer known for blending classical music with humor in his performances. In this statement, Igudesman expresses how he and his collaborators strive to merge the worlds of highbrow classical music with popular and irreverent humor, drawing from diverse influences such as Mozart, Beethoven, South Park, and Borat.

Igudesman explains that their goal is to appeal to audiences who might feel uncomfortable or alienated by the serious ambiance of traditional concert halls. Many people may avoid classical music concerts because of the perceived formality or stuffiness of the setting. By introducing humor into the performances, Igudesman and his team aim to make the experience more accessible, engaging, and enjoyable for a broader range of people, particularly those who might not typically be interested in classical music.

He goes on to emphasize the concept of "serious humor"—a unique blend of funny and ridiculous elements that coexist with the seriousness of the music. The humor is not just superficial or slapstick; it is thoughtfully integrated into the performance, with the aim of enhancing the overall artistic experience. Humor and classical music can work together in a way that makes the performance feel both lighthearted and profound, breaking the barrier between high culture and entertainment.

Ultimately, Igudesman’s quote highlights his belief that classical music doesn’t have to be confined to traditional expectations of formality. By incorporating humor into the performance, he makes the art form more relatable and fun, while still maintaining its artistic integrity. His approach seeks to bridge the gap between classical music lovers and those who might not typically engage with it, offering a more dynamic and inclusive way to experience the genre.