The disturbing truth about science communication is that we have theories and ways of delivering messages that really are like putting a candle to the dark, as Carl Sagan would say. We aren't sure what will work, when, or how much. But for all that uncertainty, that doesn't mean we shouldn't try.

The quote by Kyle Hill, a science communicator and educator, addresses the challenges of effectively conveying science to the public. Hill references Carl Sagan's famous metaphor, "putting a candle to the dark," to express the inherent limitations and uncertainties in science communication. Despite having theories and methods for delivering scientific messages, there is no guaranteed way to know exactly how or when these messages will resonate with audiences. Hill's words reflect the unpredictable nature of science communication, where the impact of the message may vary, but the effort to communicate remains essential.

Hill’s statement also acknowledges the inherent uncertainty in science communication. Despite advancements in understanding science and the development of communication techniques, there are no foolproof methods for engaging and educating diverse audiences. The complexity of scientific concepts, combined with differing levels of understanding and interest, makes it difficult to predict the effectiveness of any given message. However, Hill suggests that this uncertainty should not deter communicators from trying to reach others, as the importance of sharing knowledge outweighs the challenge.

The origin of this quote likely stems from Hill’s work in science communication, where he frequently discusses the importance of making complex scientific topics accessible to the public. As a professional who is deeply involved in explaining science to a broad audience, Hill recognizes that even the best-laid plans for communication can fall short, but that does not lessen the value of the effort. His approach encourages persistence and a willingness to continue trying, even in the face of potential failure.

In essence, Hill’s quote serves as both a realistic acknowledgment of the challenges faced by science communicators and a call to action. It emphasizes that, despite the uncertainties in how effectively messages will be received, the act of trying to communicate science is vital. Just as a candle may not light up an entire room, it can still provide some illumination in the darkness, symbolizing the incremental progress that science communicators make in fostering understanding.