Italian design is a global excellence, on a par with food, culture, cinema, and, more generally, lifestyle.

The quote "Italian design is a global excellence, on a par with food, culture, cinema, and, more generally, lifestyle." by Paolo Gentiloni celebrates the prestigious and influential role of Italian design in the world. Gentiloni asserts that Italy’s legacy in industrial and artistic design stands alongside the country’s more widely recognized exports—like food, culture, and cinema. By equating design with these beloved aspects of Italian lifestyle, he positions it as a defining element of Italy’s global identity.

Paolo Gentiloni, a former Prime Minister of Italy and European Commissioner, has been a vocal advocate for promoting Italy’s creative industries as pillars of economic and cultural strength. His statement likely stems from efforts to highlight Italy’s role not just in traditional arts, but also in modern innovation and product design—from furniture and fashion to automobiles and architecture. The phrase “global excellence” implies not just popularity, but a standard-setting influence in the international design community.

By referencing lifestyle, Gentiloni underscores how Italian design goes beyond functionality—it embodies a philosophy of beauty, elegance, and comfort that resonates with people around the world. This integration of aesthetics into everyday life is part of what makes Italian design so revered. Whether it’s a minimalist lamp, a sleek sports car, or a tailored suit, the craftsmanship and style reflect deeper cultural values rooted in art history and innovation.

Ultimately, the quote serves as a tribute to the holistic impact of Italy’s creative output. It highlights how design, like cuisine or cinema, shapes the way people experience the world. In Gentiloni’s view, Italy’s ability to merge tradition with modernity through design is not just a national strength—it’s a cultural export of the highest order.