I fervently believe in research as a necessity for good design, and I teach it that way.

Brenda Laurel’s quote, "I fervently believe in research as a necessity for good design, and I teach it that way," emphasizes her belief in the importance of research as a foundational element in the design process. Laurel underscores that successful design is not just about creativity or aesthetics but about understanding the problem, the users, and the context in which the design will be used. Research helps designers gather the necessary insights to create products or experiences that truly meet the needs and desires of the intended audience.

By stating that she teaches research as part of the design process, Laurel highlights her commitment to passing on this essential practice to others. She believes that designers should not rely on assumptions or intuition alone; instead, they must engage in thorough research to inform their decisions. This approach ensures that designs are grounded in real-world data, making them more effective and relevant to the users they serve.

Laurel’s emphasis on research also speaks to the evolving nature of design. In today’s world, where user experience and interaction are key components of any successful product or service, research plays a crucial role in understanding how people interact with and perceive designs. This helps create more user-centered solutions that resonate with people on a deeper level.

Originating from Laurel’s experience in human-computer interaction and game design, the quote reflects her belief in the critical role of research in creating meaningful and effective designs. Laurel’s work in both academia and industry has made her a leading figure in design and technology, and this quote encapsulates her commitment to using research as a tool for improving design processes and outcomes.