I certainly didn't say while writing 'Gossip Girl,' 'Oh this is going to be big!' It was really like, 'Oh god, everyone's gong to hate these people! They're so bratty!' But I actually think what is so appealing about them is the humor in them.

In this quote, Cecily von Ziegesar, the author of the Gossip Girl series, reflects on her initial thoughts when writing the books, particularly about the characters she created. She admits that she didn’t foresee the success of the series, and in fact, expected readers to dislike the characters, especially because they were often portrayed as bratty and entitled. However, von Ziegesar quickly acknowledges that what ultimately made these characters appealing was the humor embedded in their personalities and actions, which resonated with the audience more than she had anticipated.

Von Ziegesar's comment highlights how the characters in Gossip Girl, despite their flaws, were able to entertain and engage readers with their wit and sharp dialogue. The humor in the characters' interactions, often layered with sarcasm or self-awareness, made them more relatable and added depth to their otherwise superficial traits. This is an example of how humor can humanize characters, making them more likable or interesting, even when their actions might be seen as unsympathetic or abrasive.

The quote also reflects the broader appeal of satirical or dark humor in modern storytelling, particularly in shows like Gossip Girl. The characters' flaws, their selfishness, and their social climbing were often presented in a humorous light, which made their actions more entertaining rather than repulsive. The humor allowed for a more nuanced portrayal of the characters, even when their behavior was over-the-top or exaggerated, and this complexity likely contributed to the show's wide appeal.

Ultimately, von Ziegesar’s quote illustrates how humor played a significant role in the success of Gossip Girl. While the characters' arrogance and privilege could have made them unappealing, their humorous traits allowed audiences to connect with them on a different level, making them more engaging and memorable. This emphasizes how humor can transform characters and elevate a narrative, even when the premise seems destined for criticism.